Simple communication strategies for a complicated world.
April 20th, 2009

MAJOR Social Media 2.0 changes at The Cause Is The Habit

THANK YOU AND I’M SORRY

© wasabicube

© wasabicube

First off, I’d like to thank ALL OF YOU for visiting, subscribing AND reading this website so far. Without your support I would have no desire to continue to grow this venture to greater heights. That being said, I’d like to apologize.

In my excitement for reorganization with adding/moving user pages, some of you may have received a post that was inadvertedly sent through the RSS feed entitled “Damien Basile”. I have an ego, but not THAT big of an ego to name a WHOLE POST after myself.

IT’S ALL SO 2.0! IN WITH THE NEW… FEATURES! Read the rest of this entry »


For branding and social media insights check out my Posterous.

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April 1st, 2009

Brand Study: KRAPPS Interview

 

© KRAPPS

© KRAPPS

Each and every company has a different way of doing business. This results in their brand message being received in a unique way apart from any of their competitors. The following is an interview with Alex from KRAPPS.com, the website that takes a look at the “anti-brilliant apps – slacker apps – not amazing apps” that have shown up in the iTunes app store. And according to their tagline “not all apps are created equal”. Read the rest of this entry »

March 17th, 2009

Branding: Hulu’s Anniversary- #4 The People Are Pissed

Throwing a huge party you have to invite some funny guys. They inevitably become the life of the party. I was going to talk about them but I’m not. Hulu added old Saturday Morning favorites Voltron, Felix the Cat, Fat Albert but with their “added bonus” of the feature-length anime? Origin: Spirits of the Past they completely dropped the ball on this one. Read the rest of this entry »

March 17th, 2009

Branding: Hulu’s Anniversary- #3 Power To The People

Seven days is a little much to ask for original content in every gift. Inevitably around the middle you’re going to have some old standbys trotted out. That’s why at this party Hulu has invited your long-winded, boorish old schoolmates. A great host always knows the appropriate time to start thinning out the riff-raff from the quality. Eventually what you’re left with are the true believers who stay with you til the end. If you pay attention close enough you’ll see the true pearls of wisdom within. Read the rest of this entry »

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